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Yoko Ono’s Imagine Peace – 15 giant billboards at Times Square, New York

Last updated: April 16, 2025
Installations
Activist art, Art at Times Square, Art in public, Art of the Fluxus movement, Art on billboards, Artworks & exhibitions by Asian artists, Artworks & exhibitions in New York, Conceptual art, Large-scale art, Site-specific art, Yoko Ono's most interesting artworks & exhibitions
3 min read
Yoko Ono - Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
1 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
    • 1.Imagine Peace
    • 2.Video: Imagine Peace at Times Square
    • 3.Different channels used for the artwork
    • 4.Video: Imagine Peace sing-a-long in Times Square
    • 5.About Yoko Ono
    • 6.About Times Square Arts
    • 7.Photos

Imagine Peace

Until December 30, 2012, 15 giant electronic billboards 1 at Times Square, New York, were transformed into Imagine Peace, a public art project by Yoko Ono. Her message of anti-violence was translated into 24 different languages, set over the tranquil imagery of a blue-sky background.

The piece has been transformed into a site-specific 2 multi-channel work. It spreads the message of peace across the monumental screens simultaneously, displayed hourly across American Eagle Times Square, MTV 44 ½ and Viacom North and South signs throughout one of the world’s most famous places, also known as the Crossroads of the World.

Video: Imagine Peace at Times Square

YouTube video
3 min 37 sec

Different channels used for the artwork

Imagine Peace uses internet projects and presence, posters 3, badges, and many other media to communicate its message of peace to the global community. Located in a highly trafficked location, the installation tries to spread awareness and encourage the community to take responsibility and promote worldwide peace.

Video: Imagine Peace sing-a-long in Times Square

YouTube video
3 min 20 sec

About Yoko Ono

Yoko Ono (b. 1933, Tokyo) lives and works in New York. Ono is an influential artist who pushes the boundaries of art, film, music and theatre media. She received the prestigious Golden Lion Award for Lifetime Achievement at the 2009 Venice Biennale.

Past Imagine Peace projects include Imagine Peace for Pause at The Cosmopolitan Las Vegas and the Imagine Peace Tower in Reykjavik, Iceland (2007) for which the artist has collected over 1 million wishes over the past few years.

About Times Square Arts

Times Square Arts is a public art program that presents leading contemporary art and performances in multiple forms and media to more than 400,000 daily visitors to New York City’s Times Square, making it one of the highest-profile public art programs in the United States. Since its inception, the program has featured works by a diverse group of more than four dozen prominent and emerging artists.

Photos

Yoko Ono - Imagine Peace at Times Square, New York - 2
2 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono - Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
3 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
4 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono - Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
5 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono - Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
6 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono - Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
7 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono - Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
8 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono - Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
9 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012
Yoko Ono - Imagine Peace at Times Square, New York - 5
10 Yoko Ono – Imagine Peace, installation on 15 electronic billboards, Times Square, New York, 2012

 

All photos by James Ewing for Art Production Fund unless otherwise noted.
More by Yoko Ono

Citation

Footnotes

1. https://publicdelivery.org/tag/billboard/
2. https://publicdelivery.org/tag/site-specific-art/
3. https://publicdelivery.org/tag/poster/
1. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012-1.jpeg ↩
2. https://publicdelivery.org/wp-content/uploads/2012/12/yoko-ono-times-square-new-york-imagine-peace-2.jpg ↩
3. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012-8.jpg ↩
4. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-–-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012.jpg ↩
5. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012-6.jpeg ↩
6. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012-5.jpeg ↩
7. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012-4.jpeg ↩
8. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012-3.jpg ↩
9. https://publicdelivery.org/wp-content/uploads/2012/12/Yoko-Ono-Imagine-Peace-installation-on-15-electronic-billboards-Times-Square-New-York-2012-2.jpg ↩
10. https://publicdelivery.org/wp-content/uploads/2012/12/yoko-ono-times-square-new-york-imagine-peace-5.jpg ↩
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